BTS created quite a splash with their summer anthem “Butter”, and this song has proven to be their biggest Billboard Hot 100 hit to date. After four weeks atop the chart, “Butter” became the K-pop group’s longest-running no. 1 single.
Following its release on May 21st, “Butter” easily debuted atop the Billboard Hot 100 chart, and it hasn’t left that spot for an entire month. Four weeks later, this catchy track continues its reign and it bested the three-week rule of “Dynamite” on the Billboard Hot 100 last year.
In an interview with Billboard’s Tetris Kelly, BTS member RM described “Butter” as the band’s “summer anthem”. He explained their main goal with this song was to release “a more upbeat, fresh dance-pop track” that’s all about “the positive vibes and upbeat energy”.
“Butter” has been breaking records for BTS ever since its release date. It had YouTube’s biggest music video premiere with 3.9 million peak concurrent viewers and became the most-viewed YouTube video in the first 24 hours, with approximately 108.2 million views.
